{"id":25332,"date":"2020-05-08T21:05:48","date_gmt":"2020-05-08T21:05:48","guid":{"rendered":"https:\/\/www.emmaginer.com\/captar-el-momentum\/"},"modified":"2020-05-28T21:10:21","modified_gmt":"2020-05-28T21:10:21","slug":"captar-el-momentum","status":"publish","type":"post","link":"https:\/\/www.emmaginer.com\/ca\/captar-el-momentum\/","title":{"rendered":"Captar el momentum"},"content":{"rendered":"<p>Gran part dels projectes que estic desenvolupant ara mateix estan relacionats, d\u2019una manera o d\u2019una altra, amb arquitectura organitzacional. Quantes m\u00e9s empreses conec per dins, m\u00e9s conven\u00e7uda estic que, <strong>malgrat all\u00f2 que tinguin dibuixat<!--more--> al seu organigrama oficial, les <em>organiczacions<\/em> tenen vida propia i qui determina el seu dibuix real, el que no es veu, s\u00f3n els talents de les persones que hi treballen<\/strong>. Una empresa \u00e9s la seva gent, no el seu organigrama. <strong>El mapa no \u00e9s el territori. <\/strong><\/p>\n<p><strong>Redissenyar una organitzaci\u00f3 pr\u00f2spera \u00e9s q\u00fcesti\u00f3 de combinaci\u00f3 de talents, no d\u2019un dibuix estructural.<\/strong> El <em>copy-paste<\/em> de models d\u2019organitzacions exitoses no funciona perqu\u00e8, insisteixo, el disseny organitzacional \u00e9s quelcom org\u00e0nic i, abans que res, un acte molt \u00edntim que ha de fer l\u2019empresa mateixa. Es pot necessitar el suport d\u2019alg\u00fa extern que ajudi a trobar el m\u00e8tode per a fer-ho, per\u00f2 <strong>en cap cas existeixen els gur\u00fas capa\u00e7os de dibuixar l\u2019estructura de la nostra empresa.<\/strong> No \u00e9s una tasca que es delegui. \u00c9s un exercici per al qual cal sentit com\u00fa, valentia, creativitat i, sobretot, humilitat i curiositat. El punt de partida \u00e9s <strong>entendre per qu\u00e8 la organitzaci\u00f3 ha arribat a l\u2019estructura que ara li cal modificar per a sobreviure<\/strong>. I a tots els casos que veig, hi ha un fil conductor com\u00fa.<\/p>\n<p>Quan una empresa neix i comen\u00e7a a cr\u00e9ixer, les persones que la formen s\u00f3n perfils aventurers, orientats a l\u2019acci\u00f3, poc convencionals, un punt temeraris, creatius, aut\u00f2noms, capa\u00e7os d\u2019espavilar-se amb molt pocs recursos i amb una \u00fanica obssessi\u00f3: fer que les coses passin. Arriba un moment que aquesta empresa comen\u00e7a a tenir \u00e8xit i a expandir-se. Aquests perfils, automotivats pels resultass que est\u00e0 tenint la organitzaci\u00f3, continuen donant-ho tot (amb tot all\u00f2 de bo i de dolent que significa \u201cdonar-ho tot\u201d). L\u2019empresa es consagra: ha creat un nou producte (tangible o intangible) i fins i tot ha canviat les regles del seu sector. Ha arribat el moment d\u2019agafar perspectiva i entrar a una nova fase de velocitat de creuer. Arriben noves eines i amb elles nous perfils per a accionar-les i mantenir-les. S\u00f3n perfils diferents als perfils que han creat tot aix\u00f2. Durant un temps, tots dos perfils conviuen, per\u00f2 els perfils pioners acaben marxant (perqu\u00e8 s\u2019avorreixen o perqu\u00e8 els conviden a fer-ho). L\u2019empresa ja no est\u00e0 en aquella etapa aventurera. Ja ha triomfat. Aquest <em>momentum<\/em>, aquest prec\u00eds instant, es queda gravat a la retina de la organitzaci\u00f3. Com una fotografia. <strong>L\u2019empresa capta el <em>momentum<\/em> com el seu punt ideal i a partir d\u2019aqu\u00ed, inconscientment, far\u00e0 tot el que calgui per a que les coses es mantinguin com estan (perfils, eines i modus operandi en general) pensant a conservar l\u2019\u00e8xit<\/strong>. Per\u00f2 l\u2019empresa no se n\u2019adona que el <em>momentum<\/em> est\u00e0 en gran mesura prederminat per all\u00f2 que est\u00e0 passant fora. Dit d\u2019una altra manera: <strong>l\u2019empresa ha triomfat no nom\u00e9s per ella mateixa, sino per la conjuntura<\/strong> econ\u00f2mica, social, comercial, cultural, &#8230; que ha creat l\u2019escenari per a que l\u2019empresa pugui triomfar. Aix\u00ed doncs, mentre la conjuntura es mant\u00e9, l\u2019empresa avan\u00e7a sense grans sorpreses. Tanmateix, arriba un moment en qu\u00e8 la conjuntura canvia dr\u00e0sticament. La organitzaci\u00f3 ho interpreta primer com un dels tants obstacles que ha superat. En la seva in\u00e8rcia d\u2019empresa d\u2019\u00e8xit, volcada en les seves eines i el seu storytelling, s\u2019ha tornat impermeable a l\u2019exterior i ja no sap llegir la situaci\u00f3 real. Quan la in\u00e8rcia est\u00e0 a punt d\u2019esdevenir deriva, salten les alarmes i cal actuar. En aquell moment, <strong>la organitzaci\u00f3 se n\u2019adona que t\u00e9 una estructura per a <em>conservar<\/em> i <em>mantenir<\/em> l\u2019\u00e8xit, per\u00f2 no per a <em>crear-lo<\/em>.<\/strong> Les eines, per m\u00e9s sofisticades que siguin, no es reinventen ni s\u2019autoadapten i ara mateix no hi ha dins la casa el talent adequat per a llan\u00e7ar-se de nou a l\u2019aventura de repetir la hist\u00f2ria d\u2019\u00e8xit: el mateix sistema ha prescindit d\u2019aquest tipus de perfil. <strong>Sense aquest tipus de talent no hi ha superviv\u00e8ncia. <\/strong><\/p>\n<p>Per a repensar la nostra organitzaci\u00f3, doncs, nom\u00e9s cal <strong>anar al <em>momentum<\/em> on la nostra empresa va triomfar per a entendre quina \u00e9s la combinaci\u00f3 de talents encertada i aix\u00f2 ens conduir\u00e0 al disseny natural de l\u2019estructura. Mai a l\u2019inrev\u00e9s.<\/strong> Val la pena fer aquest exercici, precisament aquests dies. Francament, no est\u00e0 la cosa com per a pagar dissenys standard suposadament personalitzats que nos ens serviran de res.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gran part dels projectes que estic desenvolupant ara mateix estan relacionats, d\u2019una manera o d\u2019una altra, amb arquitectura organitzacional. Quantes m\u00e9s empreses conec per dins, m\u00e9s conven\u00e7uda estic que, malgrat all\u00f2 que tinguin dibuixat<\/p>\n","protected":false},"author":3,"featured_media":25327,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[154],"tags":[1251,1250,1234,1233,1089],"class_list":["post-25332","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies","tag-arquitecturaorganitzacional","tag-arquitecturaorganizacional-ca","tag-organiczacio","tag-organiczacion-ca","tag-peopleandorganisationrocks-ca"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Captar el momentum - Emma Giner<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emmaginer.com\/captar-el-momentum\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Captar el momentum - Emma Giner\" \/>\n<meta property=\"og:description\" content=\"Gran part dels projectes que estic desenvolupant ara mateix estan relacionats, d\u2019una manera o d\u2019una altra, amb arquitectura organitzacional. 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